From the moment you wake up to the time you sleep at
night, your senses will be subjected to a lot of logos, and other forms of
graphic design. The avalanche of images, signs, symbols and logos that surround
us has a major impact on many of our decisions, and even on our values, whether
we like it or not. This is the reason why merchants, government bureaucrats and
politicians are happy to invest large sums of money on graphic design, because
they know the potency of graphic devices in shaping public opinion. Here's a
look at the ever-increasing influence of graphic design on politics and
society.
What Are The Different Forms Of Graphic
Design?
According to veteran graphic designers and
a noted Philippine SEO company, graphic design is defined as
“communication through the use of art, and is generally used to inform,
persuade, organize, stimulate, locate, identify, attract attention and provide
pleasure.” It can also be used to express feeling or emotion about something.
“Print” design generally includes
brochures, flyers, posters, postcards and anything that can be printed in a
physical format. “Electronic” design includes design for television,
interactive media, websites and design for social media.
Graphic Design Can Save Lives Yet Do Harm
If you think that logos are just silent,
lifeless pieces of design, well they aren't. Graphic design can actually do
harm to people, as much as it can help people or save lives. For example, the
graphic artist can create a logo or a symbol that advertises or promotes a
deadly product, or it can persuade people to look, feel and act in a certain
way. The graphic design device can even waste important resources like water,
paper or energy.
But on the other hand, graphic design can
improve people's lives too. For instance,
a certain sign, symbol or logo can
denote life-saving information, especially during times of disasters or
emergencies. The graphic design device can also refresh and inspire, as well as
create awareness of products and lifestyles that are important to different
individuals.
Despite the pervasive presence of
billboards, flyers, posters, packages, labels, brochures, web pages,
instructional guides and other forms of graphic design in our daily life, these
artistic creations have a positive effect on how we make decisions, and how we
define our values.
Great news - there is a bigger awareness
among people that graphic design plays a crucial role in the political and
social arena, especially in the different ways that the manipulation of image
and text can do greater good, or harm to society.
To get the best, brightest and truly
influential logos, symbols, websites and other forms of graphic design, make
sure you work with the best web developers, graphic artists, writers and Filipinovirtual assistant in the industry!
